Designing "after-hours" look for film podcast
Exploring all things indie film and television, Martini Shot hosts Jordyn Gum and Sarah Layton discuss an array of topics weekly and interview professionals, actors, hobbyists, and students to gain insight into the ever-changing film world.
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Martini Shot
OVERVIEW
A reference to an on-set slang term meaning the last set-up of the shooting day, Martini Shot is a media property of nanticoSTUDIOS. As such, we wanted the logo to compliment nantico’s current branding system.
However, nantico’s bright and bold brand colors conflicted with the “after hours” nature of the podcast and the tone we were going for. Ultimately, we found a great compromise in a neon sign-inspired look, complete with a custom, industry-inspired iconography set.
SERVICES
Branding Design
Marketing Collateral Design
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BRAND COLORS
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